Fortune India
Once seen as traditional and niche, Indian luxury is now making a bold statement across the world. From fashion to hospitality and fine spirits, Indian brands are setting new global benchmarks.
Designer Sabyasachi Mukherjee has reimagined Indian couture for a global audience. His opulent designs, blending royal Indian craftsmanship with modern sensibilities, are now a staple on international red carpets.
Indian hospitality is also leading the way. Hotel brands like ITC, The Oberoi Group, more, have acquired a reputation for its meticulous service and iconic properties, consistently ranking among the best luxury hotel chains worldwide.
The world’s growing appetite for authentic experiences has boosted Indian artisanal brands. Labels like Good Earth and Forest Essentials are showcasing India’s rich heritage through sustainable luxury products.
Indian whisky is earning international respect. Brands like Amrut and Paul John have bagged top honours at global whisky awards, proving that fine single malts are no longer just a Scottish forte.
Luxury homes in India are reaching new heights of extravagance. Residences like Antilia in Mumbai and sprawling estates in Delhi and Hyderabad rival the world’s most opulent addresses.
Global luxury carmakers are designing India-specific models, while Indian buyers are now among the top customers for brands like Rolls-Royce, Bentley, and Lamborghini.
From contemporary artists to classical performances, Indian culture is influencing global luxury spaces. Museums, galleries, and collectors around the world are increasingly showcasing Indian talent.
As Indian brands expand their global footprint, they are reshaping what luxury means — blending deep-rooted traditions with modern elegance to create a new, influential narrative.