When you’re worth $27 billion (Rs 1.22 lakh crore), you do have a say in the pricing of your book. Mukesh Ambani, CMD, Reliance Industries, is set to debut as an author this year. With The Reliance Way, to be published by Penguin India, he enters the fledgling list of Indian business barons-turned-authors. But, unlike N.R. Narayana Murthy and Nandan Nilekani, Ambani will ensure the price (undisclosed for now) suits the average reader. “Nandan’s book cost Rs 699,” says Udayan Mitra, head of business books at Penguin. “The standard pricing is between Rs 599 and Rs 699.” Sounds just like Reliance Infocomm’s launch offer.
Top Stories
Ideas
Holani Group Launches ₹ 400 Crores SME Focused Fund
The fund has now been duly registered under SEBI as Category I AIF – Venture Capital Fund.
The visionary biotech entrepreneur: Arun Asaithambi’s journey from PhD to NASDAQ
The company’s remarkable journey included an IPO in 2020, raising over $100 million in total funding.
Authenticity and Trust: Key Modern-day Brand Pillars
In an era where messaging bombards us from every nook and corner, it is becoming increasingly more challenging for brands to grab our attention.
Kahneman was a very productive pessimist: Prof Olivier Sibony
Olivier Sibony, professor at HEC Paris, delves into the profound impact of late Prof. Daniel Kahneman's foundational work on heuristics and biases on their collaborative masterpiece
Ideas
Holani Group Launches ₹ 400 Crores SME Focused Fund
The fund has now been duly registered under SEBI as Category I AIF – Venture Capital Fund.
The visionary biotech entrepreneur: Arun Asaithambi’s journey from PhD to NASDAQ
The company’s remarkable journey included an IPO in 2020, raising over $100 million in total funding.
Authenticity and Trust: Key Modern-day Brand Pillars
In an era where messaging bombards us from every nook and corner, it is becoming increasingly more challenging for brands to grab our attention.
Kahneman was a very productive pessimist: Prof Olivier Sibony
Olivier Sibony, professor at HEC Paris, delves into the profound impact of late Prof. Daniel Kahneman's foundational work on heuristics and biases on their collaborative masterpiece
Leave a Comment
Your email address will not be published. Required field are marked*