Urvashi Mishra is a Business Correspondent at Fortune India, based in New Delhi , where she dives deep into the world of retail, tech, and e-commerce—unpacking trends, decoding strategies, and asking the sharp questions that matter. With a journalism career spanning six years in print and digital, she thrives on storytelling that goes beyond the surface. When she’s not dissecting the latest market trends, you’ll find her buried in a book or planning her next adventure—because stories, whether in pages or places, are what fuel her curiosity.