RBI lifts ban on Bank of Baroda to onboard customers via BoB World app; stock rises 3%

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Following the lifting of restrictions, BoB will resume onboarding new customers through the BoB World app.
RBI lifts ban on Bank of Baroda to onboard customers via BoB World app; stock rises 3%
The RBI conveyed this decision through a letter, permitting the bank to operate BoB World. Credits: Sanjay Rawat

This restriction had a big impact on the bank's digital platform-driven retail business, as a significant portion of savings accounts, current accounts, time deposits, and retail advances were sourced through the BoB World app. However, the bank had adapted by increasing focus on other customer acquisition channels such as tab banking and branch banking.

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