Ever since her debut in 2008 (in Rab Ne Bana Di Jodi opposite Shah Rukh Khan), Sharma has carved a place for herselfin the extremely competitive entertainment industry. Having featured in several top-grossing films, she is among the highest paidfemale actors. She has channelled that success into creating herown production house, Clean Slate Filmz. Since the beginning, herproduction company has pushed the envelope with its genres. Its2015 film NH10, a dark thriller, garnered critical success though ittook time to gather momentum commercially. Sharma’s learningwas that the audience for such content—which is not standardBollywood fare—exists more prominently on OTT platforms. Theyattract a younger demographic which is more exposed to international and diverse content and hence would be more open tostories that are innovative and cutting-edge. This year, then, CleanSlate Filmz released two productions, web series Paatal Lok forAmazon Prime, and horror film Bulbbul for Netflix, both of whichwere received very well.