Ashish Goel is the co-founder of Urban Ladder, an online furniture and home decor company based in Bengaluru, India. With a background in management consulting and experience at McKinsey & Co., Ashish has been instrumental in building Urban Ladder into a prominent brand in the Indian e-commerce space. and Rajiv Srivatsa co-founded Urban Ladder alongside Ashish Goel, focusing on enhancing customer experience and technology. Before Urban Ladder, Rajiv worked at Yahoo, bringing valuable expertise in product management and technology to the venture.