Rishabnayan Bajaj
Vice President, Product, Bajaj AutoAbout
For Rishabnayan Bajaj, the challenge is not merely to grow Bajaj Auto’s EV business, but to reinvent one of India’s most recognisible automotive brands for the electric age. As the fourth generation of the Bajaj family, Rishab has taken on an increasingly visible role in the firm’s transition towards electric mobility, carrying forward a legacy built by his grandfather, the late Rahul Bajaj, and his father, MD Rajiv Bajaj. After joining the company as a management trainee in 2021, Rishab worked across manufacturing, before moving to R&D, gaining first-hand exposure to production, engineering, and product development. Currently, his work spans Bajaj Auto’s electric two- and three-wheeler portfolio, with the iconic Chetak at the centre of the company’s growth ambitions. “We need to stay true to what has got us this far—reliability, range, charging time, practicality, space, and now affordability. That’s what will decide where we land,” Rishab had said earlier.
