Simran Lal

About

Despite her enviable business lineage, Lal set her own entre - preneurial goals, be it running Good Earth or co-founding fashion and lifestyle brand Nicobar with her husband Raul Rai. The Lal family owns Eicher Motors, the maker of popular motorcycle brand Royal Enfield. In 2002, she joined Good Earth, the brand founded by her mother. She worked in different capacities, helping streamline the supply chain and merchan - dising operations, before be - coming the CEO. Today, Good Earth is one of India’s most suc - cessful luxury lifestyle brands with a presence across fashion, home, and wellness categories.