On Friday, a single bench led by Justice Navin Chawla said that the defendants were using his celebrity status to promote their own goods and services without the Bollywood superstar’s authorisation.
The decision of some producers to release their movies directly on OTT has riled multiplexes, but this is a fight no one can win. In the end, it’s about economic compulsions.
The Amazon-owned audiobook streaming platform is roping in top Bollywood talent to offer free content to users to experiment with new formats and vernacular stories.
Amitabh Bachchan has been in the movies for 50 years, but still works with the enthusiasm of a newcomer. He has been selected for the Dadasaheb Phalke Award this year.
Once upon a time big-ticket movies headlined by megastars would be lapped up by audiences. Not anymore. Moviemakers are realising that small is not just beautiful but profitable, too.
He is fast turning into a hit machine and is the first choice for endorsements for a variety of megabrands. Ranveer Singh is an idea whose time has come.