Berger expands distribution to battle Grasim’s paint foray
Citing Grasim’s ₹10,000 crore investment in the paint business, Berger CEO says they successfully faced formidable competitors and battled through in the past
berger paints
May 2023
June 2022
Birla to disrupt paints business, eyes 2nd spot
Grasim will launch its paints in early 2024. Grasim's capacity target of 1.3 billion litres is huge, considering Asian Paints' 1.73 billion litres capacity in FY20.
