Why reviving a 'dusty' brand like Campa Cola isn't such a bad idea
Over 65% of the population is below the age of 35 and doesn't relate to Campa Cola at all.
coke
March 2023
April 2022
November 2019
September 2018
Customs seize 5.85 kg cocaine in biggest-ever haul at Delhi airport
The seizure is the biggest haul at any airport in India.
How Parlé Agro is doubling the fizz
Nadia Chauhan, the 33-year-old joint managing director and chief marketing officer of FMCG major Parlé Agro, on the Appy Fizz success story, the plan to double turnover by 2022, and more.
Coke frontrunner for Kraft brands in India: report
The world’s largest beverage company gained an edge following a change in the “final deal contours”.
