Content consumption tripled in India: Hotstar
Smaller cities like Lucknow, Pune, and Patna consume most content, whereas Gurugram is the last city to log off.
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Swiss watch industry divided on smartwatches: Hublot
Ricardo Guadalupe says that, despite tepid sales in the last few years, Hublot will open two to three stores in India as it believes in the Indian luxury consumer and their love for Swiss watches.
IPL: Bigger bang for the big bucks
Now in its twelfth season, the Indian Premier League is still going strong. Exciting matches keep viewers hooked; brands are happy with the reach they get. And Star India is making the most of it.
Virat Kohli is India’s most valued celebrity brand
India’s top 20 celebrities have a cumulative brand value of $877 million and Deepika Padukone’s brand value is highest among Bollywood stars, says report.
Can Indian soft power reinvent itself?
India’s efforts to push its soft power have grown significantly, the latest move being the creation this month of a 13-member team of bureaucrats specifically to project soft power.
Rajasthan Royals CEO Raghu Iyer on food, rest, and play while on the road
Raghu Iyer’s survival skills while travelling and managing IPL franchise Rajasthan Royals.
Networking’s new pitch
Move over golf, cricket’s where deals get signed.
IPL brand value surges 19% to $6.3 billion
Broadcasting rights deal with Star India, rise of over-the-top content consumption, and rising social media influence helped improve IPL’s brand value, a report by Duff & Phelps says.
International cricket is a big deal
Broadcaster Star India has valued it higher than IPL.
Betting laws need clarity
The irrefutable reality of gambling laws in India is that there is no clarity on what is permitted and what is prohibited.
