We wanted digital rights; we will deliver superior experience: Viacom18
Synergies with Jio will be leveraged to deliver a product and user experience which will be far superior to linear broadcast, exclaims Viacom18 CEO Jyoti Deshpande.
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How will Viacom-18, Disney-Star justify their IPL spends?
It’s unlikely that digital will have more takers than television, say industry experts.
TV18 stock falls 4% post Viacom18 bags digital media rights for IPL
Viacom18 has acquired the non-exclusive rights to digitally stream 18 matches in every season of IPL from 2023 to 2027.
Murdoch-Uday Shankar's venture to invest ₹13,500 cr in RIL's Viacom18
Reliance Industries and Viacom18 partner with Bodhi Tree to form mega Indian TV, streaming firm; eyes to transform “streaming-first” approach.
Family entertainment, regional content: OTT players craft strategy for 2022
Focus on regional Originals as Netflix, Disney+Hotstar, Amazon Prime, ZEE5, AltBalaji and Viacom 18 eye consumers in Tier-II cities and beyond to power their next phase of growth.
