Ola Consumer today announced the launch of its non-AC ride category pan-India, becoming the only player in the country to offer this option at scale. The launch strengthens Ola’s commitment to offering maximum choice to customers, ensuring that every price point and everyday travel need is met. 

The new category creates significant opportunities for drivers, allowing them to reach a larger base of riders who prefer value-driven fares. With reduced AC usage and lower fuel load, drivers can achieve better cost efficiency and higher take-home earnings.

The initiative comes on the back of Ola’s industry-first 0% commission model, which enables over a million driver partners to retain 100% of their fare earnings with no ride or income limits. The rollout covers autos, bikes and cabs, and offers earning potential for driver partners.

 “With the non-AC category, we’re pushing the boundaries of how affordable and accessible urban mobility can be in India. Millions of people rely on daily, value-driven transport, and this offering is built entirely around their needs,” an Ola Consumer spokesperson said. 

As per the spokesperson, the early response has been incredible and shows how strongly India wants more transparent, flexible, and fairly priced mobility. “This move marks a step ahead in our mission to rethink mobility in India, and make it truly inclusive for every consumer.”

The non-AC vehicles will be in their “Mini” option. Ola offers Prime Sedan, Prime SUV, and Prime Plus options, along with local cabs in both AC and non-AC options. 

Ola’s move to introduce the non-AC ride option pan-India could possibly push other cab service aggregators such as Uber and Rapido to venture into this category. Uber already has an option of “Uber Taxi”, which are local non-taxi cabs functioning in Mumbai. 

On the markets front, Ola Electric saw a decline of 1.39%, to Rs 40.04 in today’s trade. The decline comes on the back of reduced sales numbers in he month of November, which are at a 36-month low, thereby slipping down to the fifth place in the two-wheeler market.