venture “Kept growing the core business” “Always focus on core elements such as users, engagement, technology and monetisation. Let the metrics and outcomes speak for themselves, recognition and valuation will follow.” By Vijayalakshmi Sridhar
venture “Did not remote-control the business” “Marketing technology varies with countries. In India, if we don’t speak to students, they don’t enroll. Latin America is predominantly on WhatsApp; the U.S. uses FB Messenger widely.” By Vijayalakshmi Sridhar
venture “Designed products not for Fortune 500, but Fortune 5 million” “Customers love our products because they are for the service engineer, the IT or sales person. People who use the software help us get better. We have 52,000 customers in over 120 countries.” By V. Keshavdev AND Vijayalakshmi Sridhar
