Amazon is priming for a win
Streaming giant Amazon Prime Video has commissioned 20 new series globally; seven are from India. Amazon India head Gaurav Gandhi believes now is the best time—both for viewers and creators.
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Content consumption tripled in India: Hotstar
Smaller cities like Lucknow, Pune, and Patna consume most content, whereas Gurugram is the last city to log off.
Netflix is investing ₹3,000 crore in Indian content
Netflix founder and CEO Reed Hastings remains bullish on India despite strong competition from OTT players like Amazon Prime, Hotstar, and others.
For your eyes only
Customers are spoilt for choice when it comes to viewing their favourite shows and movies. But if it’s the big screen you crave, here are five devices you can bank on.
We’re a long way from Scranton. And yet, we’re not
The universality of a story is giving content legs across languages, mediums and continents, powering a proliferation of adaptations in India, including that of cult classics like ‘The Office’.
India’s OTT market to more than double by 2023
A new PwC report says India’s OTT revenue will grow the fastest in the next five years, even as traditional TV maintains its share in the overall entertainment revenues.
OTT platforms: Full stream ahead
As Indians consume more digital content, video-streaming players are battling it out for eyeballs and real estate on smartphones. Who will emerge the winner?
IPL: Bigger bang for the big bucks
Now in its twelfth season, the Indian Premier League is still going strong. Exciting matches keep viewers hooked; brands are happy with the reach they get. And Star India is making the most of it.
Zee Entertainment: A lot at stake
Besieged with debt, the Essel Group is pinning its hopes on a stake sale in crown jewel Zee to help stay afloat. It helps that the broadcaster is at the top of its game and in sync with the times.
Hotstar’s mantra: Good storytelling and innovation
The OTT player, which launched Hotstar Specials on Monday, says it will focus on good content and tech innovations to tackle competition.
