Swiggy introduces One BLCK premium membership; check details

Swiggy introduced its invite–only premium membership, One BLCK, on Wednesday, catering to users looking for high-quality services, according to the food delivery platform release in a statement. The company informed exchanges that One BLCK guarantees faster food deliveries with on-time guarantee and special dining perks such as complimentary cocktails, drinks, or desserts. “They will also benefit from access to Swiggy’s top customer care agents for personalised, priority support.”

One BLCK members will also retain all the benefits of the current Swiggy One membership, including unlimited free deliveries on food and Instamart orders and exclusive discounts, it adds. One BLCK includes perks from brands such as Amazon Prime, Hotstar, Hamleys and Cinepolis. Additionally, members will receive a complementary Yatra Prime membership as part of the launch offer.

“Swiggy One BLCK is the business-class equivalent for our customers—refining the aspects that matter most to premium users: speed, reliability, and personalised care. With this launch, we’re setting a new benchmark for premium memberships in the industry,” states Phani Kishan, co-founder and CGO of Swiggy.

The company states that it is priced at an introductory rate of ₹299 for three months, One BLCK is available by invitation only, with current Swiggy One members eligible to upgrade. Invitations are being gradually rolled out across India.

The foodtech company claims that since its launch in 2021, around 80% of Swiggy One members use multiple services on Swiggy and spend three times more than non-members. With the new premium offering, One BLCK, the food delivery platform seeks to enhance the experience for its premium users and boost growth across all its business verticals.

Last week, foodtech unicorn Swiggy posted its first earnings report since going public last month. The company reported a slight reduction in its consolidated net loss, which stood at ₹625.5 crore for the quarter ending September 30, 2024, compared to ₹657 crore in the same period last year. Meanwhile, revenue from operations rose by 30% year-on-year (YoY) to ₹3,601.4 crore in Q2 FY25, up from ₹2,763.33 crore in the corresponding quarter of the previous year.