Tata Group replaces Vivo as IPL title sponsor
Vivo had won the IPL title sponsorship rights for five years from 2018 to 2022 for ₹2,200 crore.
vivo
January 2022
April 2020
May 2019
The smarter the better
Despite the stress in the telecom space, call drops, and a sputtering economy, it’s been mostly smooth sailing for the upper end of the smartphone industry in 2019.
OnePlus: The giant slayer
The Shenzen-based smartphone maker has edged out bigger rivals to claim the top spot in India’s premium smartphone market and is looking to use this experience overseas.
IPL: Bigger bang for the big bucks
Now in its twelfth season, the Indian Premier League is still going strong. Exciting matches keep viewers hooked; brands are happy with the reach they get. And Star India is making the most of it.
