Flavoured whiskies to cocktail mixers, Pernod Ricard sets sight on women consumers
The company will first launch ready-to-drink beverages from global portfolio and eventually manufacture under its IMFL brands too.
cocktail
January 2022
May 2021
October 2018
Bombay Sapphire’s creative collage
The premium gin brand has been expanding its collaborations with artists in India, spanning across murals to coasters.
Moët Hennessy: Raising the bar
Moët Hennessy Asia-Pacific head Laurent Morel sees a growing trend of cocktail culture and premiumisation in India, allowing the brand to chart new growth territories.
