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k drama economy

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February 2024

What drives India’s K-drama economy?

What drives India’s K-drama economy?

Subtitled and dubbed in regional languages, K dramas bring in huge investments and viewership for OTTs in India.

By Vijayalakshmi Sridhar

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Top Stories

Bharti Airtel Q4 profit slumps 31% to ₹2,072 cr

Bharti Airtel Q4 profit slumps 31% to ₹2,072 cr

Lok Sabha Polls 2024: PM Modi declares assets worth ₹3.02 cr

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