Bombay Shaving Company faces backlash for 'solidarity' campaign on topper Prachi Nigam
Since the advertisement came out, several social media users—millennials and GenZ alike—have called out the company’s ‘opportunistic’ marketing.
media and advertising
May 2024
January 2020
Digital ad spend set to grow 27% in 2020: DAN report
Digital ad spend, which grew 26% in 2019 to reach ₹13,683 crore, will touch ₹17,377 crore by the end of this year, says the report.
