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February 2024

What drives India’s K-drama economy?

What drives India’s K-drama economy?

Subtitled and dubbed in regional languages, K dramas bring in huge investments and viewership for OTTs in India.

By Vijayalakshmi Sridhar

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Top Stories

Infra push to grow PVC pipe biz 10-12% in FY25

Infra push to grow PVC pipe biz 10-12% in FY25

Transparency, governance in real estate can attract funds from $350 bn global dry powder: RMZ’s Menda

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Google rolls out AI-powered search experience in U.S.

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Hero MotoCorp shares hit 52-week high; here's why

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LIC shares jump 6% on getting extension to meet MPS norms

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