Hero MotoCorp looks beyond commuter bikes as technology, premium mobility shape next growth phase: Pawan Munjal

Hero MotoCorp is laying the groundwork for its next phase of growth by broadening its focus beyond commuter motorcycles, with Executive Chairman Pawan Munjal outlining a long-term strategy centred on technology, premium products, electric mobility and international expansion.

In his message to shareholders in the company's FY2025-26 Integrated Annual Report, Munjal said the country's largest two-wheeler maker is repositioning itself as a "future-ready" mobility company at a time when the industry is being reshaped by changing consumer preferences, digital technologies and cleaner modes of transport.

The strategic blueprint comes after Hero MotoCorp reported its highest-ever annual revenue of ₹46,830 crore and profit after tax of ₹5,268 crore in FY26, while selling 6.47 million motorcycles and scooters.

Building beyond the core segment

While commuter motorcycles will remain central to Hero MotoCorp's business, the company is increasingly betting on premium motorcycles, electric vehicles, software-led mobility solutions and exports to create multiple growth engines for the future. The strategy reflects a broader effort to diversify the business as India's two-wheeler market matures and demand shifts towards premium offerings and technology-enabled products.

"Our journey began with a singular mission—to democratise mobility for millions. Today, we are evolving into a diversified mobility and technology enterprise," Munjal said, adding that Hero is investing across electric mobility, connected ecosystems, premium segments, advanced R&D, digital platforms, intelligent manufacturing, global partnerships and sustainable operations.

He stated that the company was "not content to rely solely on our legacy" and is instead strengthening its traditional business while investing in mobility solutions that are "cleaner, smarter, safer and increasingly connected".

Technology-led transformation

The annual report suggests Hero's transformation extends well beyond electrification. Alongside expanding its VIDA electric mobility business, the company is investing in artificial intelligence, connected vehicle platforms, intelligent manufacturing and digital infrastructure to support a wider range of mobility solutions.

"Through VIDA and Novus, we are building an electric mobility ecosystem designed around real-world usage, intelligent design and connected experiences," Munjal said. He added that Hero is accelerating investments in artificial intelligence, data-led decision-making, digital infrastructure and emerging technologies that will shape "the next generation of mobility experiences".

The New Delhi-headquartered firm has simultaneously expanded its premium portfolio through the Harley-Davidson partnership and models such as the Xpulse, Karizma and Xtreme, while scaling its Hero Premia retail network. It has also widened its international footprint by entering European markets, including Germany, France, Spain, Italy and the UK, underscoring its ambition to build a stronger presence beyond its traditional export markets.

Preparing for the next decade

For Munjal, the transformation is as much about strengthening capabilities as it is about launching new products. He said future competitiveness would depend on continuous investments in innovation, technology, sustainability and customer experience.

"Our aspiration is clear: to build Hero MotoCorp into one of the world's most trusted, innovative and sustainable mobility companies," he said. "The future of mobility is being rewritten, and Hero MotoCorp will continue to help lead that future with confidence, responsibility and purpose."