Maruti Suzuki picks up 7.84% stake in Ravity Software, its third bet on a tech startup

Maruti Suzuki India , the country’s largest carmaker, on Friday said it has invested nearly ₹2 crore in Ravity Software Solutions Private Limited, acquiring a 7.84% equity stake in the tech startup. The investment has been made through the Maruti Suzuki Innovation Fund, the company’s strategic initiative to back early-stage technology startups in the automobile and mobility space.

This marks the third investment under the Innovation Fund. Earlier, Maruti invested nearly ₹2 crore each in data analytics and AI solutions firms Amlgo Labs Private Limited and Sociograph Solutions Private Limited, in March 2024 and June 2022, respectively.

“The company invests in startups through the Maruti Suzuki Innovation Fund, an initiative to undertake strategic investments in startups which exhibit high levels of innovation and potential to devise solutions relevant to the company’s operations,” Maruti said in a statement.

Founded in 2022 and based in Bengaluru, Ravity Software offers connected mobility intelligence through an AI-powered platform that helps automotive OEMs and fleet operators harness connected vehicle data to accelerate engineering, enhance quality, optimise operations, unlock new revenue streams and improve customer experience.

Maruti Suzuki MD & CEO Hisashi Takeuchi said the company remains focused on enhancing the vehicle ownership experience. “In the age of open innovation, we strive to co-create business solutions with specialised entities operating in the particular field,” he said. Startups, he added, bring agility, fresh thinking and cutting-edge solutions that support Maruti’s goal of delivering customer delight.

“Our investment in Ravity Software Solutions Private Limited will enable us to elevate customer experience through data-driven insights. We have been associating with startups since 2019 under our Maruti Suzuki Innovation programs,” he added.

Through these initiatives, Maruti said it is fostering a culture of innovation, building strategic partnerships, and creating new opportunities in line with the Government’s ‘Startup India’ mission to promote entrepreneurship.