Little Tags’ Endearing Big Tag for Kids Apparel

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Little Tags is an online kids wear luxury brand launched in 2017 by Chandni Agarwal, with the objective to provide a wide choice of big brands meant for Indian parents to indulge their doting kids.
Little Tags’ Endearing Big Tag for Kids Apparel

The most endearing sight is to see tiny tots steal hearts and teenagers drawing attention to their dress ensemble on birthdays, festivals, celebrations etc. Making these moments memorable is Little Tags, an online kids wear luxury brand launched in the year 2017, by the enterprising Ms Chandni Agarwal, Founder of the venture, with the objective to provide a wide choice of big brands meant for Indian parents to indulge their doting kids.

Choosing kids wear is not a kid’s job! Yes, buying dresses for their tiny tots is an emotional moment for parents. Immense thought goes into the purchase of vibrant glittering dresses and accessories so that the little darlings look adorable. It’s an indulgence that parents happily do as it gives them immense joy when their little darlings standout in a gathering dressed in the best. Understanding this feeling is what differentiates the specialised enterprise in children’s apparel very unique. It needs sensitivity and appropriate handling something that Little Tag does with inimitable style. Proactive it its approach this online commercial brand has opened a world of kids apparel and accessories to pick from, solving the dilemma of parents from where and how to get the best pick of dresses from someone trustworthy and having the knack of offering the best array of kids dresses under one roof that was worth the money and experience!

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A young brand, Little Tag has emerged as a favourite one-stop solution for everything that a parent needs and desires to pamper their little ones in style. This unique online shop provides a wide range of kids (zero to 16 years) ensembles and accessories with assured quality and authenticity that caters to and matches every happy occasion that one can think of.

Little Tags truly serves Indian parents with latest offerings in trendy clothes that are styled by top designers of India like Samant Chauhan, Yogesh Chaudhary, Pallavi Mohan, Shivan & Narresh, Anand Bhushan, Masaba Gupta, Sahil Aneja, Karishma Sahani Khan, Siddharth Tytler, Krishna Mehta, Monisha Jaising, Nishka Lulla and Pooja Wang. With over 150+ designers under its umbrella, and growing, the brand offers are irresistible and make an exclusive style statement.

A little over three years in the industry of kid’s readymade wear, Little Tags has witnessed an ardent following for top-notch fashion wear by Indian parents to groom their kids appropriately, which are truly envious fashion escapades. This is the result of a boom that the Indian fashion industry has witnessed which is evolving and catering exclusively to this niche segment of kids apparel. It has attracted attention and cultivated a marked rise and immense love for kids wear over these years that has helped Little Tags to further work and introduce more collections and new designs every day on its portal.

Having established a credible name in the industry, the confident Little Tags went ahead with expansion of its portfolio that has gone beyond clothing, extending its offerings in several verticals to make kids dress right and bright. The brand offers include footwear, accessories, beddings and baths, so that whatever a parent needs, they get it in a single click on the website and order what they love for their adorable munchkin!

Exploring wider horizons, Little Tags in constantly on the look-out for fresh labels for kids that are comfortable and stylish at the same time. ‘The Indian apparel market for children has evolved drastically over the past few years with an increase for International and luxury brands for kidswear. We, at Little Tags, have spent a considerable amount of time to handpick brands and to get them on board intending to reach out to the right consumer,’ says Chandni Agarwal, Founder of ‘Little Tags’.

The Indian apparel industry for kids has undergone remarkable change in recent years, that came as a boon for Little Tags enabling it to progress towards a sister company-Little Tags Luxury. The highpoint being the legendary fashion luminary Rohit Bal launching his kids designer wear with the luxury segment.

Onboard are also other international brands like Diesel, N21, Dsquared, Balmain, and many more. ‘Little Tags Luxury’ handpicks all the garments featured on the online store that suits the needs of Indian consumers. The brand offers all apparels and accessories that are specially sourced for the tender ones by choosing the most stylish, appealing and high on quality pieces so that when children wear them, they feel comfortable, chic and confident. This is no mean achievement for Little Tags, who now is a go to apparel store with growing popularity. Recently, Little Tags was in the limelight as the title sponsor for Delhi Times Fashion Week that grabbed attention to its exclusive kids wear offerings.

Both the online commercial platforms, Little Tags and Little Tags Luxury have opened a new wide world of fashion wear for kids with an enviable range of products on offer which are of premium quality, very trendy and stylish, yet are comfortable at the same time. Little Tags is turning big in experience as its vision is to grow in a kid-friendly manner with a tag of assurance that is vibrant as the industry it is in.

Having reached this far with commitment and courage led by the desire to make every purchase a lasting memory for the apple of your eye, Little Tags, has quite some ideas and concepts in store which will be unveiled by and by. Expressing these sentiments are the words “We at Little Tags will soon be having an offline presence while simultaneously adding new brands to our current portfolio almost daily,” said by Chandni, who has with success proved her calibre at business most convincingly.

Articles under 'Fortune India Exchange' are either advertorials or advertisements. Fortune India's edit team or journalists are not involved in writing or producing these pieces.

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