Loan linked products can boost insurance penetration: R.M. Vishakha

IndiaFirst Life Insurance MD and CEO R.M. Vishakha, whose dream it is to make insurance accessible to every citizen of this country, thinks making insurance mandatory via loan linked products is a sureshot way to boosting insurance penetration in India.

Speaking at the Fortune India Most Powerful Women summit in Mumbai, she said that making insurance mandatory is the easiest solution. “There are some products that are mis-selling proof like a simple loan linked insurance, what people understand as mortgage insurance. It’s a no brainer,” she said.

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