Bajaj Auto: In top gear
Rajiv Bajaj has a 360° plan to make Bajaj Auto live up to its tagline ‘the world’s favourite Indian’.
chetak
November 2019
October 2019
Bajaj Auto: The global Indian
When Bajaj Auto formulated its export-driven strategy in the mid-nineties, the idea was to sell 20% of its products in global markets. Now the Rajiv Bajaj-led company exports 40%.
Bajaj Chetak returns in all-electric avatar
The country’s third-largest two-wheeler maker forays into the electric vehicles segment with Chetak e-scooter.
