Consumers empowered by quality content from OTTs: ZEE5
Consumers have been empowered by a plethora of good quality content which has come on the OTTs in the last two and a half years, says Manish Kalra of ZEE5.
content
September 2022
August 2022
January 2021
February 2020
September 2019
August 2019
June 2019
January 2019
October 2018
Everyone is scrolling through short videos: Creator Himanshu Shrivastav
People these days have very little time and they want to make the most of it by watching good content, says Shrivastav.
Trending now: Local content on OTT platforms
Globally, as OTT grows from strength to strength, it has fuelled a demand for localised content. In 2021, this trend will define the future of OTT platforms.
Edtech firm Vedantu raises $24 million
The Bengaluru-based company plans to utilise the fund in brand building activities and expanding to newer segments such as providing learning content for kindergarten and junior classes.
Powering the Jio pipe
Editor’s letter from the October 2019 edition.
RIL’s triple play: Consumers, investors, and partners
Deleveraging through asset sales, JioFiber, and New Commerce is chairman Mukesh Ambani’s prescription for RIL’s future growth
Why InMobi’s new service is worth more than a glance
Six months ago, InMobi launched its lock screen content service Glance with an eye on rising content consumption through mobiles in India. Turns out it was a good call.
Hotstar’s mantra: Good storytelling and innovation
The OTT player, which launched Hotstar Specials on Monday, says it will focus on good content and tech innovations to tackle competition.
Viu is betting big on regional content
Sees only four to five OTT players remaining in India after consolidation.
