![Are you able to measure the incremental impact of your digital ad campaign?](https://images.assettype.com/fortuneindia%2F2021-12%2Ff8c57a56-3722-4855-95e8-c42452ec4788%2FDigital_Ad_Campaign.jpg?w=300&q=95)
Are you able to measure the incremental impact of your digital ad campaign?
Companies which measure incrementality have witnessed a 50%-60% uplift in sales, 8-10-fold increase in return-on-ad spend, six-fold higher conversion rates and a 35%-40% higher ad performance