![The Rs 80,000 crore sari industry is building brands, will it succeed?](https://images.assettype.com/fortuneindia%2F2023-03%2F742d5a6f-6e69-4663-ad92-6f868b25cc73%2FNagma___Vaisakha_Kora_Saree.jpg?w=300&q=95)
The Rs 80,000 crore sari industry is building brands, will it succeed?
The resurgence of the sari as a fashion statement has led to the building of brands and an effort to organise this highly unorganised market.
The resurgence of the sari as a fashion statement has led to the building of brands and an effort to organise this highly unorganised market.