video streaming

May 2021
Spotify: The sound of streaming

Spotify: The sound of streaming

Two years after its entry into the Indian market, Spotify is among the top three players in the growing audio OTT industry. Key to its success has been its localisation and diversified offer strategy.

April 2021
February 2021
Netflix and its battle for India

Netflix and its battle for India

In the five years that Netflix has been in India, it has grown exponentially. But with its premium pricing, and increased competition, the streaming giant will have to work harder to steal the show.

January 2021
March 2020
February 2020
Amazon is priming for a win 

Amazon is priming for a win 

Streaming giant Amazon Prime Video has commissioned 20 new series globally; seven are from India. Amazon India head Gaurav Gandhi believes now is the best time—both for viewers and creators.

January 2020
December 2019