Square Yards launches India’s first native ChatGPT app for property search

Square Yards has launched what it says is India’s first native app on ChatGPT, allowing users to search for homes through conversational prompts instead of traditional filters and dropdowns. The Gurugram-based proptech platform said the app is now live for ChatGPT users in India and globally, marking what it called the first Indian enterprise and first Indian real estate platform to go live on the OpenAI interface.

Founder and CEO Tanuj Shori said the move reflects a wider shift in how consumers discover and evaluate major purchases. “At Square Yards, we have always believed that the future of real estate is powered by technology, data, and intelligence,” he said, adding that the ChatGPT app brings the company’s inventory intelligence and data depth “directly into the conversation.”

He said the goal is to make property discovery as natural as chatting, so that a home buyer can begin the journey “in the most natural way possible: through conversation.”

Search becomes conversational

The app lets users type requests such as “show me new projects in Pune under 2 crore” or ask for more information about a specific project, after which the app surfaces curated property options inside the chat interface. Once users shortlist properties, they are redirected to SquareYards.com to explore listings in detail and connect with advisors.

The company said the launch is part of a broader global shift in which major consumer platforms are extending their reach into conversational AI interfaces. It also fits with Square Yards’ larger strategy of using AI across the real-estate transaction chain, from discovery to financing, interiors and property management.

Market scale supports the bet

Square Yards is pitching the move against a fast-growing residential market. The company said registered residential transactions across eight major cities reached 5.44 lakh units in FY2025, up 77% from 3.07 lakh units in FY2019, suggesting that home-search demand is both large and increasingly digital.

The company also said FY26 revenue rose 48% year-on-year to ₹2,086 crore, while EBITDA came in at ₹176 crore, marking its third consecutive year of profitable growth. Those numbers give the launch a commercial backdrop rather than making it just a branding exercise.

The ChatGPT app is not Square Yards’ first AI move. The company has already built internal tools such as Super Agent Pro and has invested in AI-led workflows across customer conversations, lead scoring and agent productivity. In earlier product launches, the company has also positioned AI as a way to improve marketing, listings and engagement for real-estate professionals.

In that sense, the new app is less a one-off experiment and more a visible extension of a longer technology stack. It places Square Yards in a growing group of Indian companies trying to use generative AI not just for back-office efficiency, but as a front-end customer interface.

The bigger point is that property search is becoming more conversational and less transactional at the start of the journey. If the model works, it could reduce friction for buyers and increase lead quality for the platform, especially in a market where real estate decisions are still high-touch and information-heavy.