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August 2023
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August 2021
May 2021
Spotify: The sound of streaming

Spotify: The sound of streaming

Two years after its entry into the Indian market, Spotify is among the top three players in the growing audio OTT industry. Key to its success has been its localisation and diversified offer strategy.

April 2021
March 2021
February 2021
Netflix and its battle for India

Netflix and its battle for India

In the five years that Netflix has been in India, it has grown exponentially. But with its premium pricing, and increased competition, the streaming giant will have to work harder to steal the show.