Will Covid-19 fuel India’s age of Swades?
If there is one thing that the coronavirus has taught us, it is that we need to reimagine our growth centres, our aspirations of ‘urban-ness’, and our homes.
rural growth
April 2020
July 2019
Millennials, middle class & rural buyers to boost consumption
Bain and Co. partner says the middle- and lower-income group households will form a majority of the buying population in the next 12 years.
