Bata rises 7% on possible partnership with Adidas

/2 min read

ADVERTISEMENT

Through the partnership, the company is reportedly looking forward to catering to a wide range of customers ranging from budget-conscious consumers to premium consumers.
Bata rises 7% on possible partnership with Adidas
Gunjan Shah, MD and CEO, Bata India Limited 

Shares of footwear manufacturer Bata India Ltd surged as much as 7.2% to hit an intraday high of ₹1,636.05 apiece on the BSE on Thursday after reports emerged that the company is seeking partnership with international footwear maker Adidas for the Indian market.

The share price of the retailer opened lower at ₹1,636.05, down 0.63%, as against the closing price of the previous session at ₹1,646.55. The scrip closed higher by 5.42% at ₹1,735.8. In contrast to this, the broader BSE Sensex closed 0.59% down or 388.40 lower at 65,151.02.

At present, the share price of the footwear manufacturer is trading 12.8% lower than the 52-high of ₹1,988.85, which the company touched exactly a year ago. The share price of the footwear retailer is trading 25.1% higher than the 52-week low of ₹1,380.85, which the company touched on March 20 this year. During the session, the company’s market capitalisation stood at ₹22,309.81 crore as 54,864 shares exchanged hands on the BSE as against the two-week average of 0.12 lakh shares.

Fortune India Latest Edition is Out Now!
40u40: India's Brightest Young Business Minds

July 2025

In the world’s youngest nation—where over 65% of the population is under 35—India’s future is already being shaped by those bold enough to lead it. From boardrooms to breakout ideas, a new generation of business leaders is rewriting the rules. This year's Fortune India’s 40 Under 40 celebrates these changemakers—icons in the making like Akash Ambani, Kaviya Kalanithi Maran, Shashwat Goenka, Parth Jindal, Aman Mehta, and Devansh Jain—who are not just carrying forward legacies but boldly reimagining them for a new era. Alongside them are first-generation disruptors like Sagar Daryani, scaling Wow! Momo with a vision to take ₹100 momos to 5,000 cities, and Palak Shah, turning the Banarasi weave into a global fashion story with Ekaya Banaras. These are the entrepreneurs turning ambition into scale. And even beyond traditional industry, the entrepreneurial wave is pulling in creative forces—Ranveer Singh, for instance, is shaking up wellness and nutrition with Bold Care and SuperYou, proving that passion, backed by purpose, is the new blueprint for building brands.

Read Now

As per CNBCTV 18, Bata India, which is a subsidiary of Bata Shoe Organization, is expanding its portfolio with premium brands. Through the partnership, the company is reportedly looking forward to catering to a wide range of customers ranging from budget-conscious consumers to premium consumers. The company already has premium brands such as Hush Puppies, Comfit and Floatz under its portfolio.

In the April to June quarter of FY24, the company’s standalone net profit declined by 10% year-on-year to ₹107.8 crore, as against ₹119.3 crore in the same period last year. The company’s revenue from operations stood at ₹958.1 crore, witnessing a growth of 1.6% year-on-year as against ₹943 crore in the same period last year.

The company's earnings before interest, tax, depreciation and amortisation (EBITDA) stood at ₹239.3 crore, during the quarter under review. The company’s EBITDA margin declined by 100 basis points in the June quarter.

"With our strategy of casualization and premiumization, expansion in Retail Network and accelerated investment towards core technologies (ERP, Merchandising, etc.,), we believe the template is set up for future profitable growth. Digital footprint through our omnichannel e-commerce revenue streams gained significant momentum in the quarter going by," said Gunjan Shah, MD and CEO - Bata India Limited.

"We continue to flesh out new opportunities across our value chain. We remain focused on cost efficiency across all operations and optimizing our resources. We are optimistic on the demand resurgence going ahead and continue to expand in Tier 3-5 towns, digital channels and make investments in elevating customer experience & brand marketing," he added.

The company expects demand recovery and acceleration during the festive season.

Fortune India is now on WhatsApp! Get the latest updates from the world of business and economy delivered straight to your phone. Subscribe now.