
India's entertainment & media industry to reach $73.6 bn by 2027: PwC
The OTT market will continue to grow at a 14.3% CAGR to produce revenue of $3.5 billion in 2027, says PwC
The OTT market will continue to grow at a 14.3% CAGR to produce revenue of $3.5 billion in 2027, says PwC
Almost all the platforms are especially careful about content acquisition, which is close to 80% of their overall costs
Mediocre content, the surge in OTT platforms, short-form videos, and the rise of regional cinema, especially the South, have dented the age-old Bollywood ‘craze’.
Consumers have been empowered by a plethora of good quality content which has come on the OTTs in the last two and a half years, says Manish Kalra of ZEE5.
The new telecom bill has also proposed a provision to waive off any fee, interest and penalties of telecom service providers.
India’s AVOD market size, according to Deloitte’s TMT (Technology, Media, and Telecommunications) Predictions 2022 report, is expected to reach $2.4 billion in 2026.
As a monthly renewal service, it was important to offer new stories and content in new formats to viewers, says Monika Shergill of Netflix.
The merger will be in a share swap ratio of three shares of PVR for every 10 shares of INOX, subject to shareholders, and other requisite approvals.
Why is Netflix, despite being the industry pioneer, facing problems in the country? Is it due to lack of understanding the Indian audience?
The head of Amazon Studios talks about how the Covid-19 pandemic forced the company to think up new business models and out-of-the-box content