Swiggy acquires on-demand delivery platform Scootsy
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Swiggy, India’s largest food ordering and delivery platform, said on Thursday it had acquired Mumbai-based on-demand delivery platform Scootsy in an all-cash transaction. Swiggy did not disclose the financial details of the transaction, but The Economic Times report said it was a “distressed sale” pegged at Rs 50 crore.
Scootsy will continue to operate as an independent app post the acquisition, Swiggy said in a statement. With this acquisition, Swiggy will further strengthen Scootsy’s curated restaurant network and help the brand expand to newer cities on the back of its operational excellence and backend strength, it added.
For Swiggy, the acquisition of Mumbai-based Scootsy is in line with its vision to provide a better consumer experience and widest restaurant choices for consumers. It will extend the breadth and selection of Swiggy’s existing network of 40,000 restaurants by adding more curated restaurants to it.
Founded in 2015, Scootsy has carved a niche for itself by providing consumers a great ordering experience from a careful selection of restaurants, bakeries, and gourmet stores.
As Swiggy brings with it a conducive ecosystem and the right resources for expansion, the acquisition will enable Scootsy’s expansion across Mumbai as well as propel its foray into four-five major Indian cities in the coming months.
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“Scootsy is a well-loved brand that enjoys loyalty from both its restaurant partners and the consumer,” said Sriharsha Majety, CEO of Swiggy. “With a shared belief of providing a superior user experience, its addition will extend the convenience and reliability that Swiggy is synonymous with.”
In June, Swiggy entered the coveted unicorn club after it raised $210 million in a series G funding led by South African media giant Naspers and Hong-Kong based new investor DST Global. Investors have so far pumped in $465.5 million into Swiggy.
Swiggy was founded in August 2014 by IIM Calcutta and BITS Pilani alumnus Majety, his BITS-Pilani college mate Nandan Reddy, and IIT-Kharagpur graduate Rahul Jaimini. They were a part of Fortune India’s 40 under 40.
Acquisitions have been a part of Swiggy’s growth strategy. In December last year, it acqui-hired gourmet food startup 48East to expand its senior leadership team.