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Founder & CEO, Ketto

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It has been a year of partnerships for Ketto, a crowdfunding platform. It partnered with CrowdNewsing, a platform where independent journalists and small media organisations can raise money, to raise a corpus of Rs 16.84 lakh. It also partnered with BookMyShow to raise Rs 2.12 crore for 12 NGOs, from 8,935 donors. That Nobel laureate Kailash Satyarthi has a fundraising campaign on Ketto—to tackle child sexual abuse and child trafficking—points to its success in popularising the crowdfunding platform. But it isn’t just about raising money; in 2017 Ketto launched a campaign service similar to Change.org. Sheth says the website’s “monthly run rate of funds raised went from Rs 1 crore a month to Rs 6 crore a month in 2017”. Ketto is now eyeing Southeast Asia.